PwC Canada, Cossette and Edgenda, major partners of the AI Campus,
bringing together an initial cohort of professionals as early as April
Montreal, February 17, 2026 – Afi U. School of Organizations announces the llaunch of the AI Campus, a new learning experience designed to support organizations and their teams in the sustainable transformation of their jobs through artificial intelligenceThe initiative is supported by major partners, including PwC Canada, cosette et Edgendawho will contribute their expertise to the development and delivery of industry-oriented content. The AI Campus will host a first cohort of 300 professionals starting the April 27, 2026.
Conceived as a structured 12-month program and a vibrant community of "AI-curious" individuals, the AI Campus aims to go far beyond simply introducing technological tools. It is designed for organizations that want to understand the real and tangible impact of AI on their operations, structure their transition, and equip their teams to integrate artificial intelligence in a coherent, responsible manner, aligned with their business priorities. Through this initiative, Afi U. is helping to bridge the growing gap between the AI skills needs of businesses and the current training offerings, by providing a comprehensive and distinctive solution developed with leading partners to accelerate the competitiveness and sustainability of Quebec organizations.
« The AI Campus is driven by a movement of AI experts and professionals committed to helping organizations redefine roles, reinvent processes, and tangibly transform collaboration between humans and AI within teams. More than a program, it's a learning and action ecosystem designed to transform how work is organized in the age of artificial intelligence. » – Marie-Pier St-Hilaire, CEO, Edgenda Family
« Recruitment, finance, law, management, technology, marketing: artificial intelligence is already revolutionizing the world of work. For organizations, the question is no longer whether AI will have an impact, but how that impact will translate concretely into roles, teams, and business models. The AI Campus was designed precisely to address this challenge, supporting organizations in a structured and, above all, continuous transformation of their roles. » – Marie-Pierre Habas-Gerard, Ph.D, Leader of the Faculty of Business Transformation and AI, leader of the AI Campus, Afi U.
LEARN MORE ABOUT THE AI CAMPUS
A 12-month learning experience, rooted in the realities of the professions.
The AI Campus will run for 12 months, combining structured learning, practical application, and personalized support. The first six months will consist of a guided program including training courses divided into four modules, a masterclass, and learning activities totaling 2 to 4 hours per month. The following six months will be dedicated to support, including personalized follow-up sessions with coaches and experts to facilitate the sustainable integration of AI into professional practices in a more targeted way.
Organizations can already enroll their teams in one of the eight proposed career paths, each tailored to the realities, challenges, and levers specific to the role:
- Human Resources
- Information Technology (IT)
- Marketing (marketing and communications)
- Legal
- Finance and Accounting
- Management
- Consulting
- Executives
Participants will work within professional groups, fostering the sharing of common challenges, the experimentation of real-world cases, and peer learning. The approach will prioritize action-based learning: practical labs, simulated real-world cases, personalized support, and continuous interaction with recognized artificial intelligence and industry experts. AI will be addressed as a lever for skills development, value creation, and sustainable performance, rather than simply as a technological innovation or a one-off tool.
PwC Canada and Cossette join forces with Afi U.
In order to provide support commensurate with the challenges, Afi U. is partnering with PwC Canada, one of the country's leading professional services firms. Four experts from PwC Canada will speak on four different career paths, leveraging their expertise in information technology (IT), human resources, management, and finance and accounting. cosette will also contribute as an expert within the framework of career paths related to the marketing of the AI Campus. With over 50 years of experience and recognized expertise in strategy and creation, the agency will support organizations in the concrete integration of artificial intelligence at the heart of their marketing and communications practices.
Other major collaborations will be announced in the coming months.
« AI is transforming our organizations and raising key governance, risk, and compliance issues. At PwC Canada, we put AI into action through concrete uses and innovative approaches. We help organizations integrate AI rigorously and responsibly, while building a community committed to sustainable innovation. Our ambition: to innovate with intention, transform with impact, and inspire trust in the age of AI. "- Annie Veillet, Partner, AI and Data, PwC Canada
« Artificial intelligence is rapidly transforming marketing and communications professions, and its true potential is revealed when it is integrated with vision, creativity, and ethics. Cossette is proud to contribute its expertise to the AI Campus to help organizations structure this transformation and make it a driver of responsible growth. » – Jean-Hugo Filion, Senior Vice President and General Manager, Cossette
About AFI U. School of Organizations
For more than 25 years, Afi U. School of Organizations Afi U. is one of Canada's leading professional training firms. Afi U. designs training programs aligned with organizational priorities, drawing on best practices from top universities and technological innovations. With a catalogue of over 500 courses and programs, the school distinguishes itself through its unique approach, combining technological expertise with human development. Whether adopting innovative technologies, optimizing business processes, or developing strategic skills, its learning experiences aim for an immediate and lasting impact on organizations, teams, and individuals.
Afi U. is part of an integrated offering supported by the Edgenda Family and its specialized entities: Edgenda (consulting services), AFI by Edgenda (learning solutions) and Apprentx (learning optimization).
